TY  - BOOK
AU  - walters,david
AU  - halliday,michael
TI  - marketing and financial management: new economy- new interfaces 
SN  - 1403940975
U1  - 658.15 21
PY  - 2005///
CY  - new york : 
PB  - palgrave macmillan, 
KW  - financial management
KW  - management
KW  - marketing
KW  - strategic planning
KW  - corporations
KW  - finance
N1  - Includes bibliographical references and indexes
ER  -