David, Fred R.

Strategic management / Fred R. David. - 4th ed. - New York : Toronto : New York : Macmillan ; Maxwell Macmillan Canada ; Maxwell Macmillan International, 1993. - 931 p. : ill., maps ; 25 cm.

Includes bibliographical references and indexes.

0023278412


Strategic planning--Case studies.
Strategic planning.
management.

658.401 / F S