01562cam a2200385 i 4500 17514 17514 19102749 INP 20260622100230.0 160520s2017 enka b 001 0 eng 2016014896 9781138101623 (hardback) 9781138101630 (pbk.) 9781315656816 (ebook) EG-INB eng EG-INB rda EG-INB pcc HF5416.5 .V35 2017 658.8/04 23 H,V Andreas Hinterhuber Andreas Hinterhuber Andreas Hinterhuber Value first then price : quantifying value in business-to-business markets from the perspective of both buyers and sellers / edited by Andreas Hinterhuber and Todd C. Snelgrove. New York, NY : Routledge, Taylor & Francis Group 2017. Abingdon, Oxon ; New York, NY : Routledge, Taylor & Francis Group 2017. xvii, 224 pages : illustrations ; 24 cm text rdacontent unmediated rdamedia volume rdacarrier Includes bibliographical references and index. Pricing. 2596 Value. 3506 Industrial marketing. 1700 Hinterhuber, Andreas, editor. Snelgrove, Todd, editor. 7 cbc orignew 1 ecip 20 y-gencatlg ddc BK 0 0 ddc 0 0 INP INP MAIN 2022-06-12 0 658.804 H , V 022847 2022-06-12 00:00:00 2022-06-12 BK