Institute of National Planning Catalogmarketing and financial management : new economy- new interfaces /
walters, david.
marketing and financial management : new economy- new interfaces / david walters, michael halliday. - new york : palgrave macmillan, 2005. - 408 p. ; 24 cm.
Includes bibliographical references and indexes.
1403940975
financial management.
management.
marketing.
marketing--management.
strategic planning.
corporations--finance.
658.15 / D M
marketing and financial management : new economy- new interfaces / david walters, michael halliday. - new york : palgrave macmillan, 2005. - 408 p. ; 24 cm.
Includes bibliographical references and indexes.
1403940975
financial management.
management.
marketing.
marketing--management.
strategic planning.
corporations--finance.
658.15 / D M