Marketing management : (رقم التسجيلة. 18481)

تفاصيل مارك
000 -LEADER
fixed length control field	01352cam a22003734a 4500
001 - CONTROL NUMBER
control field	12758090
003 - CONTROL NUMBER IDENTIFIER
control field	OSt
005 - DATE AND TIME OF LATEST TRANSACTION
control field	20260622100313.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field	020427s2003 enka b 001 0 eng
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number	2002070854
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number	0273643789
Qualifying information	pbk.
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number	9780273643784
Qualifying information	(pbk.)
035 ## - SYSTEM CONTROL NUMBER
System control number	12758090
040 ## - CATALOGING SOURCE
Original cataloging agency	DLC
Transcribing agency	DLC
Modifying agency	DLC
042 ## - AUTHENTICATION CODE
Authentication code	pcc
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number	HF5415.55
Item number	.H65 2003
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number	658.8
Edition number	21
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name	Hollensen, Svend.
245 10 - TITLE STATEMENT
Title	Marketing management :
Remainder of title	a relationship approach /
Statement of responsibility, etc.	Svend Hollensen.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc.	Harlow, England ;
--	New York :
Name of publisher, distributor, etc.	Financial Times/Prentice Hall,
Date of publication, distribution, etc.	2003.
300 ## - PHYSICAL DESCRIPTION
Extent	xxvi, 787 p. :
Other physical details	ill. ;
Dimensions	25 cm.
336 ## - CONTENT TYPE
Content type term	text
Content type code	txt
Source	rdacontent
337 ## - MEDIA TYPE
Media type term	unmediated
Media type code	n
Source	rdamedia
338 ## - CARRIER TYPE
Carrier type term	volume
Carrier type code	nc
Source	rdacarrier
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note	Includes bibliographical references and index.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element	Relationship marketing.
9 (RLIN)	2796
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element	Marketing
General subdivision	Management.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element	Relationship marketing
Form subdivision	Case studies.
655 #7 - INDEX TERM--GENRE/FORM
Genre/form data or focus term	Case studies.
Source of term	lcgft
Authority record control number	https://id.loc.gov/authorities/genreForms/gf2017026140
906 ## - LOCAL DATA ELEMENT F, LDF (RLIN)
a	7
b	cbc
c	orignew
d	1
e	ocip
f	20
g	y-gencatlg
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme	Dewey Decimal Classification
Koha item type	كتاب

المقتنيات
Withdrawn status	Lost status	Source of classification or shelving scheme	Damaged status	Not for loan	Home library	Current library	Date acquired	Total Checkouts	Full call number	Barcode	Date last seen	Price effective from	Koha item type
		Dewey Decimal Classification			Library INP	Library INP	13/08/2025		658.8	024733	13/08/2025	13/08/2025	كتاب